FINAL MAJOR PROJECT (MA)

FINAL MAJOR PROJECT (MA)

CURB

CURB

CURB

UX/UI

PROTOYPING

GREEN

UX/UI

PROTOYPING

GREEN

THE BRIEF

How can design be used to influence digital behaviour change?

How can design be used to influence digital behaviour change?

How can design be used to influence digital behaviour change?

DELIVERABLES

  • Figma prototype for iPhone app

  • Video walkthrough for application

  • Dissertation

CLIENT

Northumbria University MA

Northumbria University MA

Northumbria University MA

INTRO

INTRO

When it comes to being ‘green’, we are aware of the basics; recycling, taking the bus, using less plastics etc. However, through some exploration I discovered that there is another large contributor to the carbon footprint — the internet. I created ‘Curb’ as a way to educate people on the impact of their consumption of digital products. By cutting down on the amount of time they spend accessing the internet, the plant on their dashboard flourishes, rewarding them for their new habits.